Our Flagship 10g Pure Hing
Experience concentrated potency. Hand-selected crystals compounded without starch or flour binders.
SATTVAA Pure Hing / शुद्ध हींग
100% Pure, Organic Compounded Asafoetida
Inclusive of all taxes. Free shipping on launch orders.
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How SATTVAA Compares to Commercial Brands
| Feature | SATTVAA Pure Hing | Standard Commercial Hing |
|---|---|---|
| Filler Dilution | 0% Fillers. Free from wheat flour (maida), rice starch, or gum arabic binders. | Up to 70% dilutes utilizing refined wheat flour, starch, soapstone powder, and chemical gum. |
| Wheat & Gluten | 100% Gluten-free alternative. Compounded with edible tree gum only. Safe for celiac users. | Loaded with wheat flour (maida). High gluten content, unsuitable for gluten-sensitive diets. |
| Aroma & Potency | Intense, raw medicinal-grade Ferula aroma that crackles in ghee and lingers in tadkas. | Weak scent that disperses quickly and is easily lost during high-heat frying. |
| Curing Method | Sun-cured in clay jars for weeks to preserve volatile digestive oils naturally. | Industrial oven-baked, high heat process which evaporates essential medicinal oils. |
| Usage Efficiency | A tiny pinhead pinch (0.1g) is sufficient to flavor a full family meal pot. | 1/2 to 1 full teaspoon (2.0g to 3.0g) required to mimic a faint asafoetida aroma. |
| Purity Certification | HPLC lab-certified pure. Direct FSSAI license holder (20826004002164). | No chemical testing or purity assurance. Handled by generic bulk spice distributors. |
| Digestive Value | Retains 100% natural volatile organic oils that act as powerful digestive aids. | Diluted wheat powders have zero digestive efficacy and can trigger bloating. |
| Physical Form | Dense moist granules & tears that preserve moisture and volatile active compounds. | Dry chalky powder that absorbs moisture and clumps easily in the kitchen. |
Dadi Maa's Kitchen Recipes with Pure Hing
Pure Hing is a volatile spice. Here is how Shrimati Savitri Devi tempered her famous dishes to capture the aromatic oils.
Dadi Maa's Iconic Dal Tadka
Boil yellow lentils with turmeric and salt. For the tempering, heat pure cow ghee in an iron ladle. Add cumin seeds and dry red chilies. Once cumin crackles, turn off the heat, add a pinhead pinch of SATTVAA Hing, and immediately pour the ghee over the lentils, covering the pot with a heavy lid for 5 minutes to lock in the volatile aroma oils.
Banarasi Hing Aloo Sabzi
Cut boiled potatoes into thick chunks. In mustard oil, temper cumin seeds, crushed ginger, and green chilies. Dissolve a pinch of SATTVAA Hing in 2 tablespoons of warm water and pour it over the potatoes during the slow simmer. This water-diffusion method allows the pure Hing sap to penetrate deep into the potato starches.
Heritage Kadhi Pakoda
Mix sour buttermilk with gram flour (besan), red chili, and turmeric. Simmer slowly. For the tempering, heat oil, add mustard seeds, fenugreek (methi) seeds, curry leaves, and a generous pinch of SATTVAA Hing. Pour into the bubbling kadhi. The bitterness of fenugreek combined with the sweet resin aroma of SATTVAA creates the ultimate heritage flavor profile.
Original Packaging Details
SM Global
Sector-4R, Faridabad, Haryana - 121004
FSSAI Registration:
Lic. No.: 20826004002164
Store in a cool, dry place. Seal tightly after opening to lock in volatile oils.
Country of Origin:
India / भारत
Best before 6 months from packaging — use within 24 months of packaging date once opened
Customer Support:
Email: smglobal1994@gmail.com
Phone: +91 8368568700
Culinary & Storage Guidelines
Commercial brands dilute raw asafoetida resin by up to 70% using refined wheat flour (maida) and rice starch to make it flow easily in mass mills. SATTVAA compounded crystals are processed in small batches without maida dilutes, preserving the raw volatile oils. Because of this concentration, you only need a "pinhead-sized pinch" (0.1g) instead of a half-teaspoon.
SATTVAA is exceptionally potent. To lock in the volatile organic oils and prevent the pungent aroma from filling your pantry, keep the jar tightly sealed in a cool, dry place. Avoid using wet spoons to keep moisture out of the bottle.
Unlike commercial Hing which uses refined wheat flour (maida) as a primary blending filler, SATTVAA does not add starch or flour binders. It is compounded with organic gum arabic and edible mustard oil, making it naturally gluten-free.
Because you only need a tiny pinch (0.1g) per meal, a single 10g jar of SATTVAA Pure Hing will easily last 4 to 6 months of daily cooking in a standard household, making it far more cost-effective than standard commercial powders.